Year-round
The Atlantic
$45cream, sage, soft pink
Our weekly market bunch. A loose, hand-tied gathering of whatever arrived from the growers that week. Wrapped in unbleached kraft.
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Cobble Hill, Brooklyn
Hoyt &Holly
Flowers, the way the garden gives them.
A neighborhood florist on the corner of Atlantic and Hoyt. Garden-style arrangements, weekly subscriptions, and event work across the five boroughs and the Hudson Valley.
About the shop
A small flower shop, one room deep, on the corner of Hoyt and Atlantic.
Hoyt & Holly is a small flower shop on the ground floor of an 1860s row house in Cobble Hill. Holly Markham opened the door in the spring of 2017 after five years apprenticing under garden-style florists in Greenpoint and the Hudson Valley. The shop is one room, one cold case, one long zinc table, and a back garden where the herbs run wild from April to October.
Our work leans loose, generous, and a little wild. We buy from small growers in the Hudson Valley and New Jersey through most of the year, supplemented by a handful of trusted importers when the local season runs thin. We do not stock dyed carnations, glitter spray, or anything that arrives in a foam cage.
Walk in for a market bunch on a Friday afternoon. Pre-order an arrangement for someone you love. Subscribe and let Holly choose for you. Bring us your wedding, your dinner, the long table at your mother's birthday. We will make it smell like the right month.
Open since 2017 · Cobble Hill, Brooklyn
What we believe
- Seasonality over symmetry.
- Locally grown when the season allows.
- No floral foam, ever.
- Compostable wrap and reusable vessels.
- One arrangement at a time, by hand.
The Shop
What we are making this week.
A small, changing collection. Pre-order by the day before for delivery or in-shop pickup.
Year-round
The Hoyt
$95garden green, butter yellow, burgundy
Our house arrangement, in a low ceramic vessel. Built like a small landscape. Lives well on a kitchen island or a dinner table.
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summer
June Table
$165blush, ivory, dusty mauve
A summer centerpiece in the Dutch master tradition. Peonies, garden roses, sweet peas, lady's mantle. While the season holds.
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autumn
Autumn Still Life
$185rust, oxblood, burnished copper
Hudson Valley dahlias, smoke bush, copper beech, and trailing amaranthus. A long arrangement for a long table.
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winter
Winter Branches
$135ivory, charcoal, pale green
Forced quince, magnolia, hellebores, and white anemones. Spare, architectural, and quiet. Meant for the dark months.
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spring
Spring Meadow
$75buttercream, soft pink, lilac
Local tulips, ranunculus, fritillaria, and the first sweet peas of the season. A small celebration in a tall jar.
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Year-round
Single Stems
$32monochrome, by request
A small bunch of one thing, beautifully. Garden roses, tuberose, sweet pea, or whatever is at its peak. Five stems, wrapped.
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Year-round
Potted Phalaenopsis
$120white, terracotta
One white phalaenopsis in a hand-thrown stoneware pot from a potter in Hudson. The host gift we send to ourselves.
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Year-round
Sympathy Arrangement
$150ivory, eucalyptus, white anemone
A quiet, low arrangement in soft whites and greens. We deliver same-day across Brooklyn and most of Manhattan.
OrderLooking for something we are not showing? Call the shop, we will build it.
Flowers on a Standing Order
Subscribe and let Holly choose.
Three rhythms, all year. Pause anytime. Deliveries within Brooklyn and lower Manhattan, on Fridays.
Weekly
Petite
$38 / week
Hand-tied bunch, fits a quart jar
- One small market bunch each Friday
- Holly's pick from the week's growers
- Compostable wrap, twine, a small note card
- Pause or skip any week
Every other Friday
Standard
$72 / delivery
Generous bunch or a low arrangement, your choice
- Twice-monthly bunch or arrangement
- Choice of vessel each cycle
- First refusal on the season's best buys
- 10% off all in-shop purchases
Once a month
Statement
$185 / delivery
A built arrangement in our house ceramic, for the table
- One large arrangement on the first Friday
- Reusable Hoyt & Holly ceramic, swapped each visit
- A note on what's in it and where it grew
- Priority booking on event consultations
Gift subscriptions available · Custom cadences on request
Weddings, Dinners, Memorials
Event work, one at a time.
We take a small number of weddings, dinners, and memorials each year so the work stays personal. Holly leads every event from the first walk-through to the last broom sweep. We work with the season you book into, never against it. Inquiries open six to nine months out; we book about a dozen weddings a year and never more than one in a weekend.
Bridgehampton garden wedding, June 2024
Hudson Valley harvest dinner, October 2024
Brooklyn Botanic Garden ceremony, May 2024
Greenpoint loft rehearsal dinner, September 2024
Memorial service, Park Slope, February 2025
Cobble Hill house wedding, August 2024
Tell us about your day.
The earlier you reach out, the more we can do with the season you are working in.
From the studio
A little of the week.
Visit
Stop in.
Hours
MondayClosed
Tuesday10:00 AM to 6:00 PM
Wednesday10:00 AM to 6:00 PM
Thursday10:00 AM to 7:00 PM
Friday9:00 AM to 7:00 PM
Saturday9:00 AM to 6:00 PM
Sunday10:00 AM to 4:00 PM
What to expect
We are a small shop. There is usually one person making and one person at the counter. Pre-ordering by the day before guarantees what you want is here.