The Claude AI logo
One wordmark in rust-orange. One abstract starburst symbol. Two official download paths plus a public-domain SVG on Wikimedia. Below is everything a developer or designer needs to use the Claude logo correctly, including the trademark caveat that nobody else writes down.
The Claude AI logo is a rust-orange wordmark plus an abstract starburst symbol. Download it from one of these:
- Official press kit: anthropic.com/news under the Media assets row, click Download press kit.
- Anthropic Brandfolder: brandfolder.com/anthropic/newsroom hosts the same official set, 13 assets as of April 2026.
- Public-domain wordmark SVG: Wikimedia Commons, 690 × 148 px, 6 KB.
- Brand color: the wordmark is rust-orange #C15F3C, named “Crail.”
Trademark caveat: copyright on the wordmark is permissive, but Anthropic still owns the trademark. Editorial use is fine. Implying Anthropic endorses your product is not.
What the logo actually is
The Claude identity is two marks, used independently. The wordmark sets the literal word Claude in a rounded, humanistic typeface. The standalone symbol is an abstract starburst (sometimes called a pinwheel) that suggests ideas radiating outward from a center point. The single most common mistake when describing the symbol is calling it a stylized letter C. It is not. There is no letter in the shape.
Anthropic uses the wordmark in marketing surfaces (the claude.com navbar, blog post headers, conference signage) and the symbol in tight spots where the full word will not fit (favicons, the iOS and Android app icons, the macOS dock, the Safari pinned-tab shape). Both files are sized and shaped for those specific placements, which is why grabbing one and resizing the other usually looks wrong.
The naming choice anchors the design language. Claude is named after Claude Shannon, whose 1948 paper introduced the bit and founded information theory. The visual identity tracks that heritage on purpose: rounded letterforms over chrome, warm orange over deep tech-blue, an abstract symbol over a literal robot silhouette. It reads as an academic-and-honest brand, not a sci-fi-and-flashy one.
The facts a designer or developer actually needs
Most write-ups about the Claude logo get philosophical about what it “means.” What you usually need is six lines of reference data.
Rust-orange named 'Crail'. The single load-bearing color in Anthropic's identity. Pairs with off-white and light-grey neutrals.
Wikimedia Commons SVG, 6 KB. A 4.66 : 1 aspect ratio, so do not crop into a square frame without padding.
Wikipedia File:Claude_AI_symbol.svg. Square. Renders cleanly up to 2048 × 2048. Use this when you need an icon, not a wordmark.
Abstract pinwheel that suggests ideas radiating outward. It is not a literal letter 'C'. Common misread in design crits.
Wikimedia tags it 'does not meet the threshold of originality' for copyright, so technically PD. The asterisk: trademark still applies in jurisdictions where Anthropic registered the mark.
Wikipedia file is released under Creative Commons Zero Public Domain Dedication. Free to use without permission for any purpose. Trademark caveat still applies.
Where to download the files
Four places. The first two are the official Anthropic-published paths. The last two are the public-domain mirrors on Wikimedia. Either set is fine, but they have different licenses, so pick the one that matches your use.
Anthropic press kit
The official path. anthropic.com/news, scroll to the Media assets row, click Download press kit. This is what Anthropic points journalists at.
Brandfolder newsroom
brandfolder.com/anthropic/newsroom hosts the same set under Anthropic's official Brandfolder. 13 assets as of April 2026, including the wordmark, the standalone symbol, and a Safari pinned-tab logo at 1625 × 1625.
Wikimedia Commons (wordmark)
commons.wikimedia.org/wiki/File:Claude_AI_logo.svg. 690 × 148 px SVG, 6 KB, marked public domain because the wordmark does not meet the threshold of originality for copyright. Trademark warnings still apply.
Wikimedia Commons (symbol)
en.wikipedia.org/wiki/File:Claude_AI_symbol.svg. 512 × 512 nominal, scales up to 2048 × 2048. CC0 Public Domain Dedication. The starburst icon by itself, no wordmark.
The trademark vs copyright distinction
This is the part most logo write-ups skip and the part that actually matters if you are about to ship the file somewhere.
The Wikimedia Commons SVG of the Claude wordmark is tagged “public domain because it does not meet the threshold of originality.” Translation: a court has not (and probably would not) extend copyright protection to the wordmark, because the design is “simple geometric shapes or text” that does not clear the originality bar U.S. copyright requires. The symbol on Wikipedia goes further with an explicit Creative Commons Zero Public Domain Dedication.
That sounds like permission for anything. It is not. Trademark is a separate legal regime from copyright. Anthropic owns the trademark on “Claude” in the AI category in the jurisdictions where they have registered it. Trademark protects the brand from being used in ways that confuse customers about who is selling what. So the practical line splits clean:
- Editorial use: blog posts, comparison charts, news articles, screenshots in tutorials.
- Internal slides naming Claude as a tool you use.
- Open-source documentation that names Claude as a supported model.
- A “Powered by Claude” text attribution in plain type.
- Putting the Claude wordmark on your product UI in a way that suggests Anthropic made it.
- Selling merch with the symbol or the wordmark.
- Using the wordmark in a domain name, app store listing, or company name.
- Co-branding without permission, e.g. “YourProduct, an Anthropic company.”
When in doubt, write the word Claude in plain type. That is what Anthropic itself recommends in the API attribution guidance, and it is the safest default.
How to use it correctly
Match the file to the use. Each of these maps to a different download source.
Pick the right file for the job
- You can use the SVG from Wikimedia Commons in editorial or descriptive contexts (a blog post about Anthropic, a news article, a comparison chart). Copyright does not block you. Trademark still does, so do not present yourself as Anthropic or imply endorsement.
- If you are shipping a product on the Anthropic API and want a 'Powered by Claude' attribution, follow what Anthropic publishes in its current API attribution rules. As of April 2026 the convention is the word 'Claude' in plain type, not the wordmark itself.
- If you are doing PR (a press release, a launch deck, a media kit), grab the official press kit from anthropic.com/news. That set is sized and licensed exactly for that use.
- If you need the icon at app-icon resolution, the Wikimedia symbol scales to 2048 × 2048 cleanly, but Anthropic's own assets in Brandfolder are the safer choice for anything customer-facing.
What we did on a Claude-powered product
mk0r is built on Claude. Quick mode streams Claude Haiku 4.5 generated HTML in real time. VM mode drives Claude Code through the ACP protocol against an E2B sandbox. The model is on every page of the product, but the Claude logo is on none of them.
On the homepage, the attribution is one line of text: Powered by Claude, set in the same zinc-500 type as the rest of the trust strip. No wordmark, no symbol, no rust-orange anywhere on the page. The same line lives in the site metadata at src/app/layout.tsx:79.
That is a deliberate read of Anthropic's current attribution guidance. The guidance asks API customers to credit Claude as the underlying model and to do it in a way that does not create a false impression of partnership. Plain type clears that bar cleanly. The wordmark image, in our reading, drifts toward implying co-branding. So we kept it text-only.
Different read, different decision. If your product has a negotiated relationship with Anthropic, use the press-kit wordmark. If it does not, the safest, cheapest, most future-proof attribution is the literal four-character word.
Building a Claude-powered product and unsure about attribution?
15 minutes on Cal. We will look at where Claude shows up in your UI, what your read of the API attribution rules is, and what we did on mk0r so you have one concrete reference to compare against.
Frequently asked questions
What does the Claude AI logo actually look like?
Two pieces. The wordmark is the literal word 'Claude' set in a clean, rounded humanistic typeface, in rust-orange #C15F3C 'Crail' on a transparent background. The standalone symbol is an abstract starburst (sometimes described as a pinwheel) that suggests ideas radiating outward. It is not a stylized letter 'C', which is the most common misread. Anthropic uses both: the wordmark in marketing surfaces, the symbol in app icons and tight UI spots.
Where do I download the official Claude AI logo?
Two official paths. First, anthropic.com/news has a 'Media assets' row with a 'Download press kit' link. That bundle is what Anthropic gives to journalists and conference organizers. Second, brandfolder.com/anthropic/newsroom hosts the same official assets under Anthropic's Brandfolder account, 13 files as of April 2026 including the wordmark, the symbol, and a Safari pinned-tab logo at 1625 × 1625. For a quick public-domain SVG without going through either, Wikimedia Commons has File:Claude_AI_logo.svg (690 × 148, 6 KB).
Is the Claude AI logo free to use?
Copyright says yes for the wordmark, with caveats for the symbol, but trademark says it depends on what you are doing. Wikimedia Commons tagged the wordmark public domain because it does not meet the threshold of originality, which means no copyright restrictions. The symbol on Wikipedia is released under CC0. But Anthropic owns the trademark on 'Claude' and the marks tied to it, so the question 'can I use this' splits into 'can I display it editorially' (almost always yes, e.g. in a comparison post) and 'can I put it on my product packaging or in a way that implies Anthropic endorses my thing' (no, that is the trademark line).
What hex color is the Claude logo?
The primary brand color is #C15F3C, named 'Crail'. It is a warm rust-orange, deliberately picked to avoid the deep-blue cliche that most AI brands settle on. Anthropic pairs it with off-white and light-grey neutrals. If you are matching the brand in a comparison chart or a UI mock that shows Claude alongside other AIs, that one hex is the value to use.
Why is Claude named Claude, and does the logo reference it?
Anthropic named Claude after Claude Shannon, the mathematician whose 1948 paper 'A Mathematical Theory of Communication' founded information theory and introduced the bit as the unit of information. The logo does not depict Shannon, but the design language (humanistic typeface, restrained color, no neon-tech aesthetic) reads as an academic-and-honest brand rather than a sci-fi-and-flashy one, which lines up with the naming choice.
Can I use the Claude logo on my own AI app or product?
Editorially in your marketing copy, mostly yes. In your product UI to imply endorsement, no. The 'Powered by Claude' convention that Anthropic publishes in its API documentation is to write the word 'Claude' in plain type as a text attribution, not to drop the wordmark on your landing page. mk0r itself is built on Claude (Quick mode runs Claude Haiku, VM mode drives Claude Code through ACP) and the homepage just says 'Powered by Claude' in plain text, with no Claude wordmark or symbol image. That is the conservative read of Anthropic's current attribution guidance.
Did Anthropic ever change the Claude logo?
The current Claude wordmark and starburst symbol have been stable since the public launch of Claude in 2023. Anthropic has refreshed peripheral assets (app icons, social headers, the Claude Design product launched April 17, 2026) but the core wordmark and symbol have not been redesigned. The Wikimedia file history on the wordmark SVG goes back to August 2024 with no shape changes since.
Is there a high-resolution app icon version of the Claude AI logo?
Yes. The Wikipedia File:Claude_AI_symbol.svg is the standalone starburst icon, nominally 512 × 512, and as a vector SVG it scales cleanly up to 2048 × 2048 (the largest size Wikipedia exposes). For Apple's iOS app icon spec (1024 × 1024 PNG) you can render the SVG to that size. For Android adaptive icons or Safari pinned-tab favicons, Anthropic's Brandfolder includes a 1625 × 1625 Safari pinned-tab variant that already has the right padding.